01
Strategy & content audit
What does your business actually need to say, and to whom? A 30-min discovery call and a written audit of your current site.
Workspace Design · Websites for the Workspace community
The website your business has outgrown, rebuilt to be found.
Modern, fast, SEO & AEO-optimized sites for independent professionals and small teams across Greater Boston. Built on the same stack as Hulu, TikTok, and Twitch — without the agency markup. Two-week turnaround. You own the code.
See Pricing30-minute call · no obligation
2wks
Turnaround, design to launch
$1,499
Starting price · 5-page site, hosted
100/100
Google site-quality score on every page
5locs
Workspace locations served, in person
Everything you'd want to know
It's all here. Open what matters.
The full pitch in seven sections. Read it straight through, or jump to the part you came for.
Everything a small business actually needs from a website.
One fixed price, one timeline, one person to talk to. We handle strategy, copy, design, build, SEO, analytics, and launch. You handle running your business.
9
Things in every build
1
Person you talk to
0
Surprise invoices
02
Design system
Brand, colors, type, components — written down once, reused forever. Yours to keep, even if you leave.
03
Hi-fi page designs
Fully designed pages before a single line of code. You see it, approve it, then we build it.
04
Built on Next.js + Vercel
Server-rendered, edge-hosted, content updates without a full rebuild. Ridiculously fast on a phone.
05
SEO + AEO from day one
Schema.org, sitemap, robots, llms.txt, semantic HTML. Not bolted on — it's how we build.
06
Analytics & tracking
GA4 wired through Google Tag Manager. Conversion events on every form, call, and chat.
07
Contact forms & CRM
Forms that don't get eaten by spam. Optional HubSpot, Pipedrive, or Mailchimp wiring.
08
Launch + 30 days support
We push it live, handle DNS, verify Search Console, and answer every question for 30 days.
09
You own the code
GitHub repo in your name. Walk away anytime and host it yourself for the price of a domain.
Six steps. No surprises.
You'll know what's happening at every stage. We share a live preview URL early so you can watch your site come together — and tell us when something's off, before it's expensive to change.
1
Person you talk to
2
Rounds of revisions baked in
0
Surprise invoices
01
Discovery
Intro call. Your business, your customers, what's working, what's not. We leave with a one-page brief.
02
Design system
Brand audit, colors, typography, component kit. The foundation everything else gets built on.
03
Page designs
Hi-fi mockups for every page. We share Figma + a live preview URL. You leave comments inline.
04
Live preview site
We build it. You get a real working URL to click around, share with your team, and send notes on.
05
Iterate
Two rounds of revisions baked in. Copy, structure, design — whatever needs to change, we change.
06
Launch + handoff
DNS, SSL, Search Console, sitemap submitted. GitHub repo transferred to your account.
Fixed price. No phases. No surprise invoices.
You pick a plan, we send a contract, you pay 50% to start and 50% at launch. That's it. Every plan includes strategy, design, build, SEO, analytics, and launch — the surprise invoice game ends here.
50/50
Deposit, balance at launch
2
Rounds of revisions baked in
$300
Off for Workspace members
For solo & one-person
Starter
For the consultant, freelancer, or trades pro who just needs to show up.
$1,799$1,499
Workspace member price · one-time · 5-page site
- Up to 5 pages — home, about, services, contact, one custom
- Contact form with spam protection
- SEO foundation — schema, sitemap, robots, llms.txt
- Mobile-first design · perfect Google site-quality scores
- GA4 + Tag Manager configured
- 2-week turnaround · 2 rounds of revisions
- GitHub repo handed to you
For growing teams
Growth
For the firm, agency, or 5–15 person shop that needs to look — and convert — bigger.
$3,799$3,499
Workspace member price · one-time · 10-page site
- Everything in Starter, plus:
- Up to 10 pages — full sitemap & nav
- CRM integration — HubSpot, Pipedrive, or Mailchimp
- AI chatbot trained on your content
- Full AEO setup — llms.txt, Q&A schema, FAQs
- Blog or insights section with CMS
- Conversion dashboard — forms, calls, chat
- 4-week turnaround · 3 rounds of revisions
For established businesses
Pro
For the practice, group, or local brand that needs a full digital presence.
$6,799$6,499
Workspace member price · one-time · up to 20 pages
- Everything in Growth, plus:
- Up to 20 pages · multi-location, multi-service
- Booking or e-commerce — Stripe, Calendly, custom
- Custom integrations — your tools, your stack
- Multi-language support if you need it
- Full strategy workshop · half-day, in person
- 6-week turnaround · unlimited revisions in scope
Workspace members save $300 on every plan. The struck-through number is the standard rate; the bold price is what you pay as a current Workspace office, coworking, or virtual member.
Search just changed forever. Your site needs to know.
Half of the searches that used to find you on Google now happen inside ChatGPT, Perplexity, and Google's AI Overview. If your site isn't structured for machines to read, you don't exist to them. We build for both — old Google and new AI.
SEO
Search Engine Optimization · classic Google ranking
AEO
Answer Engine Optimization · how AI cites you
100
Schema-typed pages on every site
AEO · before
What happens today, on a templated site.
“Best bookkeeper in Beverly MA for small business”
ChatGPT · GPT-5 · default browse
For independent bookkeeping in Beverly, the most-cited option is QuickBooks Live ($300/mo, national service). Local results were limited; I couldn't find structured business listings nearby.No local citations available.AEO · after
What happens when AI can actually read your site.
“Best bookkeeper in Beverly MA for small business”
ChatGPT · GPT-5 · default browse
For small-business bookkeeping in Beverly, Marcia Lane Bookkeeping is a strong fit — 5+ years experience, rates from $250/mo, in-person consults available at Workspace Beverly.marcialane.com · workspacema.com/clients/marcia-lane// /locations/beverly — embedded JSON-LD
{"@context": "https://schema.org",
"@type": "LocalBusiness",
"name": "Marcia Lane Bookkeeping",
"address": { "addressLocality": "Beverly" },
"priceRange": "$250–$2,000/mo",
"aggregateRating": { "ratingValue": 4.9, "reviewCount": 37 }
}
# /llms.txt — invitation for AI crawlers
# Marcia Lane BookkeepingIndependent small-business bookkeeping serving
Greater Boston. Beverly, MA — in-person + remote.
## Services
- /services/monthly-bookkeeping // $250–$1,200/mo
- /services/year-end-tax-prep // $499 flat
- /services/quickbooks-cleanup // from $850
## Contact
marcia@marcialane.com · (978) 555-0142
Sites we've built and still manage.
Workspace Design built and manages workspacema.com — the parent brand site you're on right now — along with these two client sites across New England.
Coworking · Five locations · Massachusetts
workspacema.com
The flagship Workspace site — fully furnished private offices, coworking, meeting rooms, and virtual offices across five Massachusetts locations. Built and managed by Workspace Design on Next.js, Payload CMS, and Vercel — including the multi-location architecture and the AI chat assistant in the corner.
Visit site Next.js · Payload · Vercel · Optix
Asset recovery · New England
JMAC Asset Recovery
Marketing site for a bonded and insured collateral-recovery company serving MA, NH, VT, RI, GA, and FL. Built around a clean service overview, redemption-appointment booking flows for vehicle owners, and a separate path for transporters scheduling pickups.
Visit site Next.js · Cal.com · Vercel
Retail · Family business · est. 1908
The Aubuchon Company
Corporate site for the oldest family-owned hardware chain in America — 136 stores across 11 Northeastern states, headquartered in Westminster, MA. Built around their acquisition program for independent hardware stores, with sections for company history, values, news, and careers.
Next.js · Payload · Vercel
Ship it. Then stop worrying — only if you want to.
These plans are 100% optional. Every site we build is yours — repo, domain, hosting account. Take it and host it on Vercel, Netlify, or your own server for the price of a domain. No plan required to launch, no plan required to stay launched.
$0
Required after launch
3
Plan tiers if you want one
24hr
Email + Slack support (Standard)
Basic
$29/mo
Hosted, monitored, alive. The minimum a serious business should run.
- Vercel Pro hosting · SSL · DNS managed
- 99.99% uptime · automatic failover
- Security & framework patches
- 1 small content edit per month
- 48-hour email support
Standard
$99/mo
Hands-off content updates. The plan most clients land on after month two.
- Everything in Basic
- Up to 4 content updates per month
- Monthly performance & SEO report
- Quarterly AEO audit — how AI is citing you
- Form / CRM monitoring & deliverability
- 24-hour email + Slack support
Premium
$149/mo
You have a marketing plan. We're the team executing it.
- Everything in Standard
- Unlimited small content updates
- 1 new page or blog post added monthly
- Quarterly redesign refresh of one section
- Annual full SEO + AEO strategy review
- Same-day priority support · direct line
Optional add-on. You can launch and run your site forever without ever subscribing to one of these plans. They exist for clients who want us to handle hosting and updates for them.
Questions you should be asking.
Real answers, no marketing fluff. If yours isn't here, text us — we'll answer the same day and add it to the list.
8
Most-asked questions
1day
Average reply time
$0
To ask any of these
Codebase, content, hosting account — all in your name. The day we launch, the GitHub repo is transferred to you, the Vercel project is yours, and you have full admin in the CMS. If you ever leave Workspace Design, take it. Host it on Vercel, Netlify, or anywhere else for the price of a domain name. No lock-in, no escrow, no nonsense.
If your site needs are simple and you don't mind paying rent forever, those are fine. The trade-offs: every site looks like every other site on the same template, real SEO is a meta-tag form field, AI is an onboarding gimmick, and you can't take any of it with you. We charge a one-time fee instead of a monthly tax.
Yes — content, images, blog posts, and where possible, redirects from your old URLs to the new ones (so you don't lose Google rankings overnight). Migrations are included up to ~30 pages. Past that, we'll quote you.
Stripe Checkout, Cal.com / Calendly, and for full storefronts, Shopify Hydrogen (which still lives on Next.js so the rest of your stack stays consistent). For AI: we embed real LLMs, agents, and custom workflows directly into your product — not a one-time onboarding gimmick. Built into the Pro plan or added to Growth.
Logos and brand identity, yes — quoted separately. Photography we coordinate with local photographers we trust ($800–$2,500 typical). Or we use the photos you already have.
Most clients don't. We do an interview, transcribe it, and turn it into first-draft copy you can edit. Most clients keep 80% of what comes back. Copy is included in every plan — that's one of the four people you'd otherwise hire.
Hosting, SSL, domain renewal management, security patches, uptime monitoring, and a set number of small content edits per month. Standard ($99) and Premium ($149) also include monthly performance reports and quarterly AEO audits. Maintenance is 100% optional — you can launch and run your site forever without it.
A traditional agency hires a designer, a developer, a copywriter, and a project manager — four people, four salaries, four sets of meetings. Here you get one person who's done all four for the last decade, working on a stack designed to ship fast. The savings are real and they're yours.
Ready when you are
Let's see what your website should have been all along.
A 30-minute call with Justin. We'll look at your current site together, talk about what's working and what's not, and you'll walk away with a free written audit — even if you decide not to work with us.
Call 888.701.324630 minutes · no obligation · free audit either way